The amount and pace of change in the world is accelerating. Every leadership book talks about how the pace of change will continue to increase, and organisations who do not embrace change will be left behind. This is also true for those of us who have transitioned to working from home at a rapid rate. Now almost all people that we talk to can log onto a Zoom session and speak to their doctor via the phone.
As leaders, we need to think about our own responses to change and our employee's responses, and plan for both. There are change management courses and consultants for a reason, and that is because change is hard. We are told communicate your vision, communicate the changes and to take employees on a journey – all great advice – but most people think "what does the change mean for me?" and that will dictate their response. How we as leaders respond to their response will impact on how successfully the change is negotiated.
In organisations, the landscape is constantly evolving so we use change management models to create, plan out and communicate our vision to adapt to developing markets or new regulations. Steven Covey, of Seven Habits of Highly Effective People, wrote that we need to "Begin with the end in mind" but I would add that we need to be ready to pivot in the face of developments and redesign the plan, reconsider what that 'end' goal looks like. Being fast and flexible is more than ever, a key component of change as organisations and employees are being asked to reconsider what normality is on a daily basis. At AccessEAP, we increased our Executive Leadership Huddles to daily briefs at the height of the pandemic to allow for this fast and flexible approach.
While we know that communication is always key to effective management, we have heard the stories where organisations faced restructures or changing markets but didn't see the staff as the first port of call. Effective change management requires you to be the information conduit, understand the vision and why it is required, and ensuring that everyone involved has a comprehensive picture of where you are all heading.
As leaders, we have responsibilities to our own managers, boards and shareholders, so they need to know where we are moving our organisation. They pay the piper, and so of course we need to show them how their investment is moving to the most secure and profitable future. But our biggest investment is the people on who we rely on to be on this journey with us.